The sweet-smelling bread aisle at the supermarket ― much like the cereal aisle ― is packed with options and marketing claims that can confuse consumers, making it difficult to choose a healthy product. This is the Dave's Killer Bread company profile. Copyright © 1994 - 2018 Phil Lempert / Consumer Insight, Inc.  We followed up with Dan Letchinger, Director of Marketing, to find out more about the development of this outstanding product.Â. Dahl created a family business where his four children, Glenn, Linda, Al, and Dave, all worked. RSS. They knew they had something killer and unique, but little did they know how much these products would shake up the bread aisle. While Dave's Killer Bread is positioned as a healthy alternative to the ultra … Dave's Killer Bread bakes and markets bread and other bakery products. One thing that really makes our Thin-Sliced 21 Whole Grains and Seeds stand out is the nutrition profile. Since our breads are made with only USDA Certified Organic and Non-GMO Project Verified ingredients, we don’t use any artificial dough conditioners, artificial preservatives, or chemical additives that extend shelf life or make the breads easy to mass produce. According to Andrea Hunt, VP of marketing at Weston Bakeries, Dave's Killer Bread is the bakery's first foray into the organic category. ABOUT: Dave’s Killer Bread is the best-selling organic bread brand in the U.S. Dave's Killer Bread, Inc. is located in Portland, OR, United States and is part of the Bakery Product Manufacturing Industry. Nearly a third are ex-cons, the website says. Facebook Industry Information. What are they?Â. 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It's an amazing concoction of seeds, flour, and the usual ingredients baked up to be the heartiest, most delicious bread of all time. Dave’s Killer Bread (DKB, for short) route is one of those highly profitable, easy to service routes that involves independent business owners who are in partnership with DKB to represent them in different locations around the world, selling and distributing to people, the specially loved Dave’s Killer products. What was the process like of designing your package, and how do you feel the final result has impacted perceptions of your product?Â. So says the label on each loaf of Dave's Killer Bread, a playful tagline that alludes to both the organic nature of the ingredients and the darker side of Dave Dahl's past. We used the same blend of 21 different seeds and ancient grains to coat the crust and use in the dough, giving the bread that subtle sweetness and hearty texture our fans had come to expect, while reducing the size and calories.Â. When we designed the packaging for Thin-Sliced 21 Whole Grains and Seeds, it was important for us to keep this bold shelf shout, but also highlight the nutrition profile of this product, with the headline calorie count (60 calories) being front and center. They created really thin slices of bread – two heels, really – and marketed them as sandwich thins. In case you missed it, Dave's Killer Bread, Thin-Sliced 21 Whole Grains & Seeds, was chosen as a Pick of the Week for Phil's Food Reviews. We followed up with Dan Letchinger, Director of Marketing, to find out more about the development of this outstanding product.Â, What inspired you to create your new product? On average I pay about $3.75 for a loaf of Dave’s Killer Bread. Anchored around National Grilling Day on July 22, naturally, the campaign targeted loyal “BreadHeads.” Dave's Killer Bread operates and markets to customers in Portland, Oregon. It offers a health profile that really helps the bread stand-out amongst the competition. While Dave's Killer Bread … On the back of the bread … All content is posted anonymously by employees working at Dave's Killer Bread. Whether you already have a lead scoring program or are just getting started, this webinar will demonstrate how to go beyond the lead to promote growth by acting on data that drives your marketing and sales initiatives. I have been eager to tell each of you about the delicious breads over at Dave’s Killer Bread. By his own admission, Dahl will tell you that he suffered from low self-esteem, and up until 2001, made a series of poor life choices. Organic Bread Market Is Thriving Worldwide : Rich Products, Manna Bread, Dave's Killer Edison, NJ -- ( SBWIRE ) -- 01/22/2021 -- Latest released the research study on Global Organic Bread Market, offers a detailed overview of the factors influencing the global business scope. If you haven’t heard of Dave’s Killer Bread, then let me tell you why it’s so great. Thin-Sliced 21 Whole Grains and Seeds is one of our best-selling breads and the response from consumers continues to be nothing short of phenomenal. While it does skew female and millennial, results from south of the border do show it appeals to a range of buyers, says Andrea Hunt, VP, marketing at Weston Bakeries. As for our product, we are committed to creating lasting change for our community. View Dave's Killer Bread (www.daveskillerbread.com) location in Oregon, United States , revenue, industry and description. Dave offers a vast array of delicious and healthy breads:. Dave's Killer Bread | 3,001 followers on LinkedIn. Dave's Killer Bread is the best-selling organic sliced bread in the U.S., with 17 varieties of whole grain organic bakery products and widespread distribution across the U.S. and Canada. Dave’s Killer Bread (DKB, for short) route is one of those highly profitable, easy to service routes that involves independent business owners who are in partnership with DKB to represent them in different locations around the world, selling and distributing to people, the specially loved Dave’s Killer products. A big thank you to the folks over at Dave’s Killer Bread for sending me a delicious loaf of KILLER bread.. Our commitment to quality ingredients and baking the best bread in the universe is really bar none. By giving you less bread, they can charge more money and you thank them. Glassdoor gives you an inside look at what it's like to work at Dave's Killer Bread, including salaries, reviews, office photos, and more. CHECK OUT OUR BREAKFAST LINEUP. Does your product have relevant health attributes? Dave’s Killer Bread® (DKB) brings its whole grain and protein-rich ingredients to the grill with the launch of organic burger buns. Anything you would change if you were starting from scratch again? A significant challenge for CPG brands during the COVID-19 era is how to launch new products, drive sampling and increase brand loyalty while maintaining social distancing practices. great people and team environment, location, perks, awesome quality product, and flexible schedule Email Address. There are 933 companies in the Dave's Killer Bread, … ABOUT: Dave’s Killer Bread is the best-selling organic bread brand in the U.S. JOIN BREADHEAD NATION. Meet Dave Dahl, founder of Dave’s Killer Bread. We followed up with Dan Letchinger, Director of Marketing, to find out more about … Our story began in 2005, at the Portland Farmers Market, when Dave Dahl and his nephew brought some loaves of bread to sell. The family started a business and grew it into a multi-million dollar company, which requires three bakeries to keep up with production. You Should Be Watching What Comes out of Food Tech Studio…Bites! Our packaging is made from low-density polyethylene (LDPE), making it completely recyclable. Dave's Killer Bread | 3,001 followers on LinkedIn. The family business began as baking bread in the home and the “goldmine” came from the bread recipe called Dave’s Killer Bread and a company that began as NatureBake. When Dave’s Killer Bread canceled a bicoastal tour to support the launch of its new organic burger buns, it baked up a multi-layered approach that was part sampling, give-back mission and social media livestream. In case you missed it, Dave's Killer Bread, Thin-Sliced 21 Whole Grains & Seeds, was chosen as a Pick of the Week for Phil's Food Reviews. For more details on the campaign, read more in Event Marketer. “Consumers are hungry for organic buns, which make up less than one percent of the category, despite significant increases in demand for … © 2021 Access Intelligence, LLC – All Rights Reserved. 21 Whole Grains Bread They created really thin slices of bread – two heels, really – and marketed them as sandwich thins. For the carb conscious, bread makers did a smart thing. The Company offers various of homemade breads. Genevieve Martin's work at Dave's Killer Bread has always been about helping people belong. Dahl worked for Dave’s Killer Bread, first in marketing and then as CEO, from 2005–15, when the company was sold. Weston Bakeries has long been … Dave’s Killer Bread pioneered the organic seeded bread category. Plus, the bread is Project Non-GMO Verified and USDA Certified Organic. My local Costco store carries a few varieties of Dave’s Killer Bread and because they can make a large bulk purchase they also offer the least expensive pricing for a loaf of bread. A package touting “whole grains” and “all-natural” ingredients can be filled with processed flour and … Recently my local grocery store was sold out of the organic whole grain seed bread that I like so I went to my kitchen and got to work developing a copycat recipe for Daves Killer Bread 21 Seed Bread. Our Thin-Sliced 21 Whole Grains and Seeds has just 60 calories per slice, but also packs in 13g of whole grains, three grams of protein, and 140mg of Omega-3’s. Twitter My daughter loves these sandwich thins. This campaign, Netflix at AsiaPOP Comicon from Jack Morton Worldwide, landed a 2019 Gold PRO Award. The Thin-Sliced 21 Whole Grains and Seeds is packed with nutrition. Let’s boil this down. "I was a four-time loser before I realized I was in the wrong game," Dave writes on the back of each loaf of Dave's Killer Bread… Anchored around National Grilling Day on July 22, naturally, the campaign targeted loyal … Sign Up for News & Coupons. Pandemic Gardens Have Become “A Thing”. When Dave’s Killer Bread canceled a bicoastal tour to support the launch of its new organic burger buns, it baked up a multi-layered approach that was part sampling, give-back mission and social media livestream. Dave's Killer Bread, Inc. has 300 total employees across all of its locations and generates $29.55 million in sales (USD). Through creating a new product, what would you say were the most difficult parts of the process and what came the easiest?Â. Marketing 101. FREE LIVE WEBINAR - Join Chief Marketer and Act-On for this live webinar. “What Dave’s Killer Bread does is inject some quirky personality into an otherwise fairly bland fixture ,” … Unlike a lot of other "healthy" loaves out there, Dave's Killer Bread truly lives up to the hype, according to Dawn Jackson Blatner, R.D. Since we launched this product over three years ago, Thin-Sliced 21 Whole Grains and Seeds has gone on to be one of our top-selling breads, so we are very happy with the consumer response! The pioneer of … When Dave’s Killer Bread canceled a bicoastal tour to support the launch of its new organic burger buns, it baked up a multi-layered approach that was part sampling, give-back mission and social media livestream. Unlike a lot of other "healthy" loaves out there, Dave's Killer Bread truly lives up to the hype, according to Dawn Jackson Blatner, R.D. 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